Brand Watch: SkyTrak Launches ST MAX at $2,995, Bushnell Revives Launch Pro Circle B, Foresight Runs Summer Sale — Late July 2026

July 24, 2026 — Home Golf Hero Brand Watch Desk

The golf simulator industry keeps moving at a blistering pace. While the industry is still digesting Versant’s $530M acquisition of Full Swing and Uneekor’s impressive EYE XO2 AI Studio launch, several other major brands have been quietly rolling out significant product and pricing moves. This late-July update covers a new SkyTrak flagship, the return of a Bushnell fan favorite, Foresight’s biggest sale of the summer, and a fresh ceiling-mounted contender from ProTee.

1. 🏌️ SkyTrak ST MAX: New $2,995 Flagship Replaces SkyTrak+

Product: SkyTrak ST MAX Price: $2,995 Status: Now shipping (as of mid-2026) Source: Breaking Eighty, SkyTrak.com

SkyTrak has introduced the ST MAX, a new $2,995 flagship launch monitor that sits atop their lineup. But here’s the twist: the ST MAX shares the exact same tracking hardware as the SkyTrak+.

What’s the Same

The ST MAX uses the same dual Doppler radar combined with a photometric camera system that powered the SkyTrak+. That means the same ball and club data, the same simulation compatibility, and the same proven accuracy. In short: the tracking engine hasn’t changed.

What’s New

SkyTrak has refreshed the ST MAX with several meaningful upgrades:

• Speed training program — Exclusive to the ST MAX, this built-in training mode is the one feature the SkyTrak+ can’t get

• Dual USB-C ports — More connectivity for PC, iPad, and accessories

• Faster processor — Quicker boot times and smoother performance

• Charcoal colorway — A sleek new look replacing the SkyTrak+ white

The One Gap

The ST MAX still does not measure angle of attack, a cornerstone metric that even semi-serious players want to know. This omission was a point of criticism on the SkyTrak+ and remains a gap in the ST MAX.

Ecosystem Strength

SkyTrak continues to differentiate on software flexibility. The ST MAX runs on PC, Mac, iOS, and Android — the only major brand with first-party native Mac simulator support. The Course Play platform includes course renderings from both Foresight Sports and TrackMan inside one native ecosystem. Subscription tiers run $299/year (Foresight library), $349.99/year (TrackMan library), or $599/year for both.

SkyTrak+ Closeout Opportunity

Here’s the real headline for budget-conscious buyers: the SkyTrak+ — which originally retailed at $2,995 — has dropped to just $1,495 as retailers clear existing stock. For a device with identical tracking hardware (minus speed training and USB-C), that’s an extraordinary value.

2. 🔄 Bushnell Launch Pro Is Back as ‘Circle B’ After a Year of Discontinuation

Product: Bushnell Launch Pro Circle B Price: $2,499 Status: Now shipping Source: Breaking Eighty, BushnellGolf.com

In one of the more curious product stories of 2026, the Bushnell Launch Pro is back from the dead. After being discontinued for roughly a year, Bushnell has revived the device as the Launch Pro Circle B.

What Changed?

Surprisingly little. The Launch Pro Circle B is the same product with the same performance as the original — just now available in orange instead of the original colorway. It remains a rebadged Foresight GC3, delivering roughly 98% of a $20,000 QuadMax’s accuracy.

Simplified Pricing

Bushnell has streamlined the pricing. There’s now just one SKU at $2,499, which gets you ball data out of the box. To unlock club data (angle of attack, club path, and the full professional suite), you add a subscription. There’s no separate “with club data” hardware version anymore.

Competitive Positioning

The Launch Pro’s return re-ignites the most interesting competitive battle in the $2,500–$3,000 category:

The Launch Pro at $2,499 puts direct pressure on the ST MAX at $2,995 — especially for data-driven golfers who prioritize accuracy over ecosystem flexibility. Meanwhile, the Square Golf Omni lurks at $1,599 with no-subscription GSPro access, creating a three-way battle across the mid-range.

3. ☀️ Foresight Sports Summer Sale: Up to 25% Off Hardware, 50% Off Courses

Status: Active (late July 2026) Source: ForesightSports.com

Foresight Sports is running a significant Summer Savings promotion across its entire product lineup:

• Up to 25% off hardware — GCQuad, GC3, GCHawk, and SIM IN A BOX packages

• 50% off courses — FSX Play course library purchases

• LINK-Enabled Technology bundles — With Bushnell Golf laser rangefinders

This is one of the deeper discounts Foresight has offered in 2026 and comes at an interesting competitive moment — with the SkyTrak ST MAX launching, Bushnell reviving the Launch Pro, and Square Golf making waves at $1,599. Foresight appears to be defending its premium market share aggressively.

Notable: The QuadMAX ($19,995), GCQuad ($13,995), GC3 ($6,999), and SIM IN A BOX packages are all included, making this a strong window for buyers.

4. 📡 ProTee VX Enters Ceiling-Mounted Launch Monitor Market

Product: ProTee VX Status: Available now (reviewed July 2026) Source: The Lasco Press / Golf Simulator Videos

ProTee — a company with deep roots in the golf simulator space and close ties to E6 Apex — has launched the ProTee VX, a ceiling-mounted launch monitor for dedicated home simulator builders.

Ceiling-mounted monitors offer a clean, commercial-grade look with no floor footprint. The ProTee VX joins a growing category that includes Uneekor’s EYE XO/XR/XO2 lineup and Foresight’s GCHawk.

Who It’s For

• Golfers building a dedicated indoor simulator room

• Those who prefer a permanent ceiling-mounted solution

• Users of GSPro or E6 Apex as primary simulation software

With the Uneekor EYE XR starting at $5,999 and the GCHawk at $12,000+, ProTee appears to be targeting a potentially more accessible price point in the overhead category.

5. 🔮 Competitive Landscape Summary: July 2026

Brand	Story	Impact
SkyTrak	ST MAX flagship at $2,995; SkyTrak+ drops to $1,495	Creates a $1,500 gap in their own lineup
Bushnell	Launch Pro returns as Circle B at $2,499	Rekindles $2,500-level competition
Foresight	Summer sale up to 25% off hardware	Defensive pricing against new entrants
ProTee	VX ceiling-mounted launch monitor launches	New player in overhead market
Uneekor	EYE XO2 AI Studio at $10,999	Pushing premium overhead innovation
Square Golf	Omni at $1,599 with verified Trackman-tier accuracy	Disrupting the sub-$2,000 category
FlightScope	Mevo Gen2 major software update	Improving indoor usability
Full Swing	Versant $530M acquisition closes	Industry’s biggest corporate event
Trackman	iO adoption, LPGA broadcast integration	Steady institutional dominance

Summary

The late-July brand watch reveals a market in active transition. SkyTrak’s ST MAX launch is more of a mid-cycle refresh than a revolution, but the SkyTrak+ closeout at $1,495 creates a compelling value play. Bushnell’s decision to revive the Launch Pro signals the $2,500 price point is too important to abandon. And Foresight’s summer sale suggests the category leader is feeling competitive pressure from every direction.

With the Versant/Full Swing acquisition closing, the Uneekor EYE XO2 shipping, and new entrants like ProTee VX and Square Golf Omni gathering momentum, the second half of 2026 is shaping up as the most competitive period in golf simulator history.

Home Golf Hero is an independent publisher covering the golf simulator industry. We are not affiliated with any brand mentioned in this article. Information sourced from manufacturer websites, independent reviews, and industry publications.

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