Trackman Named Official Ball Tracking and Simulator Supplier for 2026 Solheim Cup

Trackman just locked in another big-time championship partnership. The Danish radar company — the same one that tracks every shot on the PGA Tour, the DP World Tour, and pretty much every major championship worth watching — has been named the Official Ball Tracking and Simulator Supplier for the 2026 Solheim Cup.

The 20th edition of women’s golf’s premier team competition runs September 7-13 at Bernardus Golf in the Netherlands. Trackman will bring its full suite of ball tracking, data analytics, and simulator technology to the event. And yes, that means fans attending the Solheim Cup will get to hit balls on Trackman sims at the venue.

What Trackman Brings to the Solheim Cup

Trackman’s role at the Solheim Cup is split into two buckets. The first is the broadcast and analytics layer — the same radar tracking that gives you the ball flight data, the shot shapes, the carry distances, and the club data that makes modern golf coverage watchable. The second is the fan experience layer — Trackman simulators at the venue where regular people can step up and see what they’ve got.

Trackman Co-founder and CEO Klaus Eldrup-Jorgensen put it about as well as you’d expect from a Danish executive:

“Trackman has always been about helping the game move forward, from the practice tee to the biggest stages in golf. Partnering with the Solheim Cup is a privilege, and we’re excited to help bring even more precision, insight, and engagement to one of golf’s most compelling international competitions.”

That’s the corporate line. But the real story here is the pattern. Trackman has been systematically locking down every major championship as a partner. The Solheim Cup is the latest. It’s not a coincidence.

Why This Matters for the Sim Industry

The Solheim Cup is not a small event. It’s the most-watched event in women’s golf every two years. The 2023 edition at Finca Cortesin in Spain drew massive global audiences. The 2024 edition at Robert Trent Jones Golf Club in Virginia sold out months in advance. The 2026 edition at Bernardus Golf — a course that hosted three KLM Dutch Opens on the DP World Tour — is already building commercial momentum with premium hospitality packages and ticket sales accelerating.

Trackman getting its logo on that event is a signal. Not about Trackman — we already know Trackman is the 800-pound gorilla of ball tracking. The real signal is about the convergence of sim technology and live golf events.

Think about it. Ten years ago, a ball tracking company being an “Official Supplier” to a major golf championship meant they were providing data for the broadcast truck. That was it. Now it means Trackman is also providing simulator bays for fans to hit balls in. The same technology that tracks the pros on the course is the same technology that lets a fan in the hospitality village hit a 7-iron into a screen.

That’s the line that’s blurring.

The Commercial Program

The Solheim Cup has assembled a strong roster of commercial partners for the 2026 edition. PING, Skyscanner, and Rolex anchor the top tier. John Deere is the Official Course and Turf Maintenance Machinery Partner. Adidas is the Official Footwear Supplier and Event Supporter. New entrants include E-Z-GO, TUMI, and Creative Technology and Roe Visuals.

Trackman sits alongside these names as an Official Supplier. It’s not a title sponsorship — those are taken by bigger brands with bigger budgets. But it’s an important position because it puts Trackman’s technology directly in front of the audience that matters most: the people who care enough about golf to travel to the Netherlands for a week-long team competition.

Those are the same people who might buy a Trackman for their home. Or who might insist on Trackman simulators at the indoor golf venue they’re planning to open. Or who might just walk away from the venue thinking “that sim thing was pretty cool, I should look into that.”

The Solheim Cup Simulator Experience

The fan-facing part of the Trackman partnership is the most interesting piece for our audience. Trackman simulators at the Solheim Cup venue mean attendees can hit balls in a Trackman-powered bay, see their data, and compare it (theoretically, at least) to what the pros are doing on the course.

This is the same playbook Trackman runs at the PGA Championship, the Open Championship, and other major events. These on-site simulator activations serve as an engagement tool — a way to keep fans on-site longer, give them something interactive to do between matches, and create a direct connection between the brand and the consumer.

For the Solheim Cup specifically, the demographic is notable. Women’s golf audiences skew differently than men’s golf audiences. More families, more young players, more first-time golf event attendees. The Trackman simulators at the venue are a chance to introduce sim golf to an audience that might not have considered it.

Bernardus Golf: The Venue

Bernardus Golf in the Netherlands is a modern course designed by Kyle Phillips (the same architect who did Kingsbarns in Scotland and the Grove in England). It opened in 2018 and has already hosted three KLM Dutch Opens. It’s a parkland-style course with wide fairways, bold bunkering, and a routing that was designed from day one to host major events.

The Solheim Cup at Bernardus is a big deal for European golf. The Netherlands has been producing top-level women’s golfers for years — Anne van Dam, the multiple LET winner, is Dutch. Having the Solheim Cup on Dutch soil gives the event a home-team energy that the U.S. edition doesn’t quite have.

What This Means for Trackman’s Position

Trackman already dominates the professional golf tracking market. The company has over 100,000 installations across 70 countries. The Solheim Cup partnership is another notch in a belt that already includes the PGA Tour, DP World Tour, and every major championship.

But the sim market is different. Trackman’s simulators start around $20,000 and go up from there. They’re not competing with Garmin or SkyTrak or Square Golf for the garage buyer. They’re competing with Full Swing, Golfzon, and Golf VX for the commercial venue operator and the high-end home installer.

The Solheim Cup partnership strengthens Trackman’s position in that conversation. When a venue operator is deciding whether to spec Trackman or Full Swing, the Solheim Cup logo on Trackman’s website doesn’t hurt. It says “the biggest events in golf trust our technology.” That’s a powerful message when you’re asking someone to spend $100,000 on a multi-bay installation.

The Bottom Line

The Trackman Solheim Cup partnership is a straightforward commercial deal. Trackman brings ball tracking and simulator technology to the event. The Solheim Cup gets an enhanced broadcast product and a fan engagement tool. Both sides win.

But within that straightforward deal is a signal about where the industry is going. The line between “simulator technology” and “professional golf technology” is disappearing. The same sensors that track the pros are the same sensors that power your garage sim. The same brand that supplies the Solheim Cup is the same brand that powers commercial venues around the world. That convergence is the story — and it’s not slowing down.

The 2026 Solheim Cup tees off September 7 at Bernardus Golf. If you’re in the Netherlands, find the Trackman simulator bay at the venue. Hit some balls. See how your numbers stack up. Then remember: the same technology in that bay is the same technology that’s tracking the best players in the world on the course. That’s the point.

Get the next news drop.

TGL, product launches, PGA Show, sim business news. One email a week. No spam.

Email address Get News Alerts

1,600+ articles | 100% owner-researched | Real prices, real builds